www.revenuerocket.comMach 2 e-newsletterdownload PDF
1 2 3 4 5 6

How can you tell where you are in the battle for Applications Managed Services?

When you look, as we did, to how companies stack up in their readiness to take advantage of the trend in AMS you quickly categorize IT services firms in one of three broad classifications.

Take a look at some of the more telling metrics to find out whether you are a Market Leader, Follower or Laggard in the fight for AMS, what your goals should be and what the risks of failing look like staying where you are.

Classification Metrics Market Leader Market Follower Market Laggard
Degree of specialization Market & technology focus Technical focus & multiple location generalist 100% technical focus
Market Rank/Presence # 1 or #2 in their markets One of many with a technical expertise Market and technical generalist
Revenue Allocation Advisory Services 20%
Technical services 50%
App. Managed Services 30%
Advisory Services < 10%
Technical Services 80%
App. Managed Services <10%
AFAB: Anything for a buck.
Goals Increase App. Managed Services to 40% Get specialized and increase App. Managed Services revenue Move to Follower classification
Going out-of-business risk Less than 5% 30% 60%



Page 1   A Revenue Rocket perspective by CEO Mike Harvath.

Page 2   Value Outsourcing and Value Managed Services Revenue Rocket
announcements


Page 4   How can you tell if you're specialized enough to win in Applications
Managed Services?


Page 5   What will it take to build your Applications Managed Services
business?


Page 6   A conversation with Bruce Ballengee, CEO of
Pariveda Solutions, Inc.


     
     

Revenue Rocket Consulting Group, LLC.
8300 Norman Center Drive, Suite 530
Bloomington, MN 55437
Phone: 952-835-2333
Fax: 952-835-1930

www.revenuerocket.com