Go-to-Market Consulting

Grow Revenue and Increase Profits with SVP Go-To-Market Strategy

Every day Revenue Rocket encounters firms where revenue has stalled, delivery is stuck in custom project work, marketing isn’t firing on all cylinders, and the CEO is the only salesperson who can close a deal. If you sell everything to everyone, you cannot scale, and your strategy, marketing, and sales will all flounder.

Also, suppose you’re still billing for time & materials and delivering locally or regionally. In that case, you’re missing out on subscription revenue from a customer who will pay handsomely for experts willing to understand and solve their problems.

In today’s IT services environment, you must clearly understand your target customer, specialize in the technology for specific vertical markets, and build the services needed to address business challenges. Revenue Rocket built the Specialize, Verticalize, Productize (SVP) methodology to walk hand-in-hand with tech-services business owners and leaders in a tested way to improve revenue and profit dramatically.

100% Focus on IT Services Firms

It’s a process beginning with an in-depth review of your firm. The Revenue Rocket team examines all aspects of your business, providing critical recommendations across your company’s leadership, culture, product, marketing, sales, delivery, and finance functions.

We fortify your core team of individuals and managers through a proven model to manage business change and accountability, supported by realistic metrics. We help you define your target market sandbox and work alongside your team to build market-ready service offerings to obtain new clients and deliver subscription-focused revenue.

With a set of offerings in place, we transition to working with marketing teams to develop a cohesive go-to-market strategy targeting your ideal prospect profile. Once marketing is established and generating leads, Revenue Rocket elevates your sales team to penetrate new accounts better, sell new business, and enable your best account managers.

Throughout the process, we solidify your talent and culture, ensuring the best people work in your business while promoting growth.

We also dive deep into financial data, customer insights, and KPIs to align strategy work to practical outcomes, ultimately improving revenue and profit.

Getting Started

This program is a month-to-month advisory platform supported by practical frameworks and best practices. You’ll have access to Revenue Rocket’s strategy practitioners to guide you through your go-to-market transformation.